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Trend Range

Interpon F - Trend Range 2010

As the world's largest coatings company, no one has more expertise in color and color trends than AkzoNobel. Home to the Aesthetics Centre, our in house color and trend experts, we are ideally placed to anticipate and predict movements in trends affecting color and hence coating choice.

We at AkzoNobel have drawn on the expertise of the Aesthetics Centre to produce this, the Powder Coatings Annual Trend Range.


Our selection is inspired by the Color Envelope # 8 - a tool which describes color trend direction. This is an annual publication developed by the Analogue Group - an international group of designers and architects who meet annually to discuss and predict color trends - and produced by the Aesthetics Centre.

The theme for this year's Color Envelope is 'Enabling' and is demonstrated across seven color moods.



SHARING At first glance this theme is reminiscent of early 20th century modernism but it unveils an essential shift to braver hues and tones as fresh as the concept "sharing".


Primary Green

 

Ink Blue   

Fireman Red

 

Rebel Yellow

Fresh White



 

AMATEURISM

This alludes to street markets, second hand textiles and youth culture. Low key shades with presence and integrity lend to a soft, real and comforting aspect to modern society. 

Lab Green   

Warm
Gold    

Vivid
Orange

Tin Silver




EXPERIMENT

A family of closely related tones, both emotional and cerebral. The balance of art and science, love and understanding appear to be striking and yet familiar at the same time.


Pale
Blue        

Washed
Grey 

Army
Green 

Retro
Yellow

 




RESPONSIVE


This attitude is both ecological and 'earthy'. Organic shades of sand and earth with more intense natural pigments are the expressive combinations for harmonious contemporary living.

Dark
Aubergine

Earth Brown 

Sand White 

Prussian Blue


 

ILLUSION

Subtle and understated. Their transparent airy nature allows them to recede, providing a gentle but sophisticated backdrop.


Reflective Blue

Shimmery Black

Cloud Pink

 


Misty Green

 


  

BIZARRE


Highly unnatural. The power of collision creates richness and diversity that is sometimes volatile and ambiguous.


Endless Orange

Extreme Yellow

 

Deep Shadow

 

Horizon Blue

 

UNLIMITED

The colors of the unlimited are seriously optimistic. They embrace a wide spectrum of tones, hues and finishes.

Glossy Lipstick

Sparkling Diamond

 

Silk Skin

 



The color choices for our trend range have been influenced by these themes and trends in furniture design.

The colors shown are for illustration purposes only. Please contact AkzoNobel for a color card.